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For 30 seconds forget any gloomy economic forecasts and look up.
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ST Uncovers: Six Takes
on Small BusinessIf your business depends on communicating with, partnering with or selling to small businesses, it’s critical to understand how they view the changes around them as they transition into what’s next.
As a small business ourselves, we understand this firsthand. That’s why we asked entrepreneurs to share their current perspectives — so you can better anticipate what they might need.
Our study included a quantitative online survey of 100+ small-business owners and 10+ one-hour, in-depth, qualitative interviews. Participants nationwide needed to currently own a business with up to $25 million in revenue.
Explore six key takes on the new small-business reality.
In our passionate pursuit of the simple truth for our clients (what lies at the core of their brands, of design, of interaction, of trends, etc.), we often get curious about things above and beyond the call. That's why we created ST Uncovers: a thought lab aimed at tapping into ideas in ways we can all learn from.For more about who we are and how we work, visit Simple Truth here. -
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Successful small business-communications know who they're talking to. Do you?
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Help small-business owners bring their entire marketing picture into focus.
